---

name: book-backmatter-generator description: Generate comprehensive book marketing and launch materials for fiction ebooks. Use when authors need promotional content including emails, ad copy, retail descriptions, social media content, press kits, newsletter swap letters, or lead magnet outlines. Triggers include requests like "create launch materials," "generate book marketing content," "make promotional emails," or "build press kit for my book."

Book Back Matter Generator

Generate complete marketing and launch materials for fiction ebooks in a single consolidated markdown file.

What This Generates

Creates 7 categories of promotional content:

1. Emails - Announcement, follow-up, ARC invites, welcome sequences
2. Ads & Banners - Headlines, body copy, ad variations
3. Retail Copy - Blurbs, metadata guides, copyright pages
4. Social Media - Captions, banner text, size guides
5. Press Kit - Media kit, author bio, ARC review sheets
6. BookClicker Swaps - Newsletter swap letters
7. Lead Magnet - Story outline and CTA emails

Required Information

Before generating, collect:

• Book title and author name
• Genre/subgenre (e.g., contemporary romance, romantic suspense)
• Core tropes (e.g., enemies-to-lovers, CEO, workplace)
• Heat level and content warnings
• Story hook (1-2 sentence pitch)
• Key themes/elements (e.g., corporate intrigue, power dynamics)
• Series information (standalone or series position)
• Brand colors (optional: background, accent colors)
• Preferred fonts (optional)
• Launch timeline (ARC dates, release date)

Generation Process

1. Gather Information: Ask for missing details if not provided
2. Adapt Voice: Match the book's tone (dark/light, serious/playful)
3. Generate Content: Create all 7 sections with appropriate subsections
4. Format Output: Single markdown file with ## headers for categories and ### for subsections

For a complete example showing structure, voice, and content depth, see references/example-output.md.

Output Structure

# Book Marketing Materials: [TITLE] by [AUTHOR]

<!-- Brand Guidelines
Colors: [specify]
Fonts: [specify]
-->

## 1_Emails

### 01_Announcement_Email
[Subject line, preheader, body with hook, expectations, CTA]

### 02_FollowUp_Email
[Behind-the-book message]

### 03_ARC_Invite
[Requirements, timeline, thank you]

### 04_Welcome_Sequence
[3-email sequence for new subscribers]

---

## 2_Ads_Banners

### Ad_Copy
[10 headlines (≤150 chars), 3 body variants (≤300 chars)]

---

## 3_Retail_Copy

### Blurb_Template
[Retail description with hook, expectations, positioning]

### Metadata_Guide
[Categories, keywords, warnings, pricing notes]

### Copyright_Page
[Standard copyright notice]

---

## 4_Social_Media

### Captions
[4-6 caption variants with links]

### Banner_Text
[Short overlay text options]

### Size_Guide
[Dimensions for Instagram, stories, ads with color usage]

---

## 5_Press_Kit

### Media_Kit
[Title, author, tagline, tropes, blurb, links, contact]

### Author_Bio
[2-3 sentence professional bio]

### ARC_Review_Sheet
[Instructions for reviewers]

---

## 6_BookClicker_Swaps

### Swap_Letter_ENtoEN
[Letter for English-to-English swaps]

### Swap_Letter_ENtoPartner
[Simplified swap request]

---

## 7_Lead_Magnet

### Outline
[Mini story structure: 3 scenes, 2500 words, with CTA]

### CTA_Email
[Download delivery with main book pitch]

Writing Guidelines

Voice & Tone:

• Match the book's atmosphere (dark/light, intense/playful)
• Keep copy punchy and benefit-focused
• Use active voice and present tense where possible

Email Copy:

• Subject lines: 6-10 words, intrigue-driven
• Preheaders: Complete the subject line's promise
• Body: Hook → Value → CTA (under 100 words)
• Always personalize with [First Name] placeholder

Ad Copy:

• Headlines: Sharp, benefit-driven, under 150 characters
• Bodies: Include hook, genre signals, emotional payoff promise
• Test different angles: emotional, transactional, aspirational

Retail Blurbs:

• Open with conflict/tension
• "Expect:" bullet format for quick scanning
• Close with reader positioning ("For readers who...")

Social Media:

• Mix lengths: some ultra-short, some descriptive
• Always include [Link] placeholder
• Vary emotional tone across captions

Metadata:

• Focus on U.S. major retailers (Amazon, Apple Books, Kobo)
• Balance popular keywords with specific tropes
• Front-load important content warnings

Common Patterns

CEO/Billionaire Romance:

• Emphasize power dynamics, boardroom to bedroom
• Keywords: ruthless, empire, negotiate, acquire
• Highlight professional stakes vs. personal vulnerability

Enemies-to-Lovers:

• Focus on tension, banter, forbidden aspects
• Keywords: rival, hate-to-love, forced proximity
• Play up the "line they shouldn't cross"

Dark Romance:

• Content warnings up front
• Emphasize edge, danger, moral complexity
• Use atmospheric language: shadows, risk, obsession

Contemporary Romance:

• Focus on relatability and emotional journey
• Balance steam level with character depth
• Highlight specific modern settings

Customization Notes

• Replace [First Name], [Date], [Link], [Author email] with actual values before use
• Adjust heat level language based on genre conventions
• Modify color schemes in comments to match brand
• Scale lead magnet word count based on author's capacity

Quality Checklist

Before delivery, verify:

• All 7 sections present with required subsections
• Voice matches book's tone consistently
• Tropes and hooks appear in multiple pieces
• Character limits respected (emails, ads, social)
• Placeholder tags clearly marked
• Brand colors specified in comments
• Timeline/date placeholders included
• Content warnings present where needed