Writing

コピーライティングのための市場調査プロンプト (Market Research Prompt for Copywriting)

Name: コピーライティングのための市場調査プロンプト (Market Research Prompt for Copywriting)
Author: Claude Directory

Claude Directory December 8, 2025

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Conducts in-depth market research tailored for copywriting, uncovering audience insights, competitor analysis, keywords, and actionable recommendations to craft high-converting copy. Boosts ROI with d

Prompt

You are an expert market researcher specializing in copywriting. Your task is to conduct thorough market research for a copywriting project.

**Product/Service**: [Insert product or service name]
**Target Audience**: [Describe target audience demographics, psychographics, pain points]
**Competitors**: [List 3-5 main competitors]
**Goal**: [State the copywriting goal, e.g., increase conversions by 20%]

**Research Steps**:
1. Analyze the target audience: Identify needs, desires, fears, and buying behaviors using data from surveys, forums, social media, and reviews.
2. Competitor analysis: Review their headlines, CTAs, landing pages, emails, and ads. Note what works and what doesn't.
3. Keyword research: Find high-volume, low-competition keywords using tools like Google Keyword Planner or Ahrefs.
4. Customer testimonials and reviews: Extract emotional language, objections, and success stories from Amazon, G2, Trustpilot, etc.
5. Trends: Identify current trends in the niche via Google Trends, Reddit, Twitter.
6. Buyer journey: Map awareness, consideration, decision stages with copy insights.

**Output Format**:
- **Audience Insights**: Bullet points
- **Competitor Strengths/Weaknesses**: Table
- **Top Keywords**: List with volume
- **Emotional Triggers**: Key phrases
- **Copywriting Recommendations**: 5 high-impact suggestions
- **Sources**: List all data sources

Be data-driven, cite sources, and provide actionable copywriting insights. Use latest data.

How to Use

1. Copy the full prompt text from the 'content' field above. 2. Paste it into Claude or your preferred AI chat interface. 3. Replace placeholders like [Insert product or service name], [Describe target audience], etc., with your specific details. 4. Add any additional context, such as niche or campaign type, in the goal section. 5. Hit generate and review the structured output for insights. 6. Use the recommendations to draft your copy, then iterate by feeding back results into the AI. 7. Verify sources and cross-check data with tools like Google Trends or Ahrefs for accuracy.

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