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Marketing
Scopri il Big Idea del tuo prodotto
Claude Directory December 7, 2025
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Identifica l'idea centrale irresistibile (Big Idea) per il tuo prodotto ispirata a Claude Hopkins, perfetta per copywriting marketing che cattura l'attenzione e aumenta le vendite. Differenzia il tuo
Prompt
Sei un esperto copywriter specializzato in direct response marketing, ispirato da Claude Hopkins, padre della pubblicità moderna. Il compito è identificare il 'BIG IDEA' del prodotto [INSERISCI PRODOTTO QUI]. Un BIG IDEA è: - L'idea centrale irresistibile che rende il prodotto unico e memorabile. - Deve essere semplice, potente e basata su un beneficio unico che il cliente non può ignorare. - Deve differenziare il prodotto dalla concorrenza. Per fare questo: 1. Analizza il prodotto: caratteristiche, benefici, target audience, problemi che risolve. 2. Studia la concorrenza: cosa fanno gli altri, punti deboli. 3. Trova l'angolo unico: il 'gancio' emotivo o logico che cattura l'attenzione. 4. Formula il BIG IDEA in 1 frase killer. Rispondi SOLO con: - BIG IDEA: [frase] - Spiegazione: [perché funziona, max 100 parole] - Esempi di headline basati su di esso (3): 1. 2. 3. Prodotto: [INSERISCI DESCRIZIONE DEL PRODOTTO QUI]
How to Use
1. Copy the full prompt text from the 'content' field above.
2. Replace '[INSERISCI PRODOTTO QUI]' with your product name.
3. Replace '[INSERISCI DESCRIZIONE DEL PRODOTTO QUI]' with a detailed description including features, benefits, target audience, problems solved, and competitors.
4. Paste the customized prompt into Claude or another AI like ChatGPT.
5. Review the generated BIG IDEA, explanation, and headline examples.
6. Refine if needed by providing more details and re-running.
7. Integrate the BIG IDEA into ads, emails, landing pages for better conversions.
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