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Bing Search

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Microsoft announces a new version of its search engine Bing, powered by a next-generation OpenAI model. Microsoft blog, February 7, 2023.

FreeFree tier
Type
Open Source
Company
Microsoft

About Bing Search

Microsoft has reinvented its Bing search engine and Edge browser by integrating a next-generation AI model from OpenAI. The new Bing delivers an improved search experience with more relevant results, comprehensive answers that summarize information from across the web, a new interactive chat mode for complex queries, and the ability to generate content such as emails, itineraries, and quiz questions. It also cites all its sources with links. The Edge browser has been updated with AI capabilities and a new look. This unified experience is designed to act as an AI copilot for the web, helping users get more from search and browsing. The new features are available in preview at Bing.com.

Key Features

Better search with more relevant results for simple queries like sports scores and weather
Complete answers that summarize information from multiple web sources
New interactive chat experience for complex searches (e.g., trip planning, product research)
Creative spark: generates emails, itineraries, ideas, and quizzes
Integrated in Edge browser with AI capabilities and updated design
All answers include citations and links to web sources

Pros & Cons

Pros
  • Provides comprehensive, summarized answers reducing the need to scroll through multiple results
  • Interactive chat allows iterative refinement of queries for complex needs
  • Generates creative content and ideas beyond traditional search
  • Cites all sources with links for verification and further reading
  • Seamlessly integrated into the Edge browser as a unified experience
Cons
  • Available only in preview at launch, limiting full public access
  • May have regional or language limitations initially
  • Relies on internet connectivity and Microsoft ecosystem (Edge browser)
  • Potential for AI inaccuracies or biases, though not explicitly addressed in announcement

Best For

Finding quick facts like stock prices and weatherGetting step-by-step instructions (e.g., substituting ingredients in recipes)Planning detailed trip itineraries with booking linksResearching and comparing products like TVs to make purchase decisionsPreparing for job interviews with tailored promptsCreating quizzes or content for trivia nightsWriting emails or other written content

FAQ

What is the new AI-powered Bing?
It is a redesigned version of Microsoft's Bing search engine and Edge browser, enhanced with a next-generation OpenAI model to provide better search results, comprehensive answers, interactive chat, and content generation capabilities.
How does the chat experience work?
For complex searches like planning a trip or researching a product, users can engage in an interactive chat. They can ask for more details, clarity, and ideas, and the AI refines the results into a complete answer with links.
Does the new Bing cite its sources?
Yes, the new Bing provides citations and links to the web content it references, allowing users to verify information and take action.
When is the new Bing available?
It is available in preview starting February 7, 2023, at Bing.com. Full public availability may follow after the preview period.