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PhotoRoom

Free

Create product and portrait pictures using only your phone. Remove background, change background and showcase products.

FreeFree tier
Inputs: image, videoOutputs: image, video
Type
Open Source
Founded
2019
Company
Photoroom

About PhotoRoom

Photoroom is an AI-powered photo editor and listing studio for e-commerce product photography. It enables businesses to create studio-quality product visuals, remove backgrounds, change backgrounds, batch edit thousands of images in one go, and publish directly to marketplaces like Shopify. Trusted by over 1 million businesses, Photoroom offers a suite of AI tools including background remover, AI shadows, product staging, recolor, video templates, brand kit automation, and a REST API for scalable image production. Founded in 2019, Photoroom serves solo entrepreneurs to enterprise teams, with a focus on helping sellers build trust and drive sales through accurate, on-brand visuals.

Key Features

Background Remover – fastest and most precise background removal
AI Shadows – add natural shadows that make products look real
Product Staging – drop products into lifestyle scenes and seasonal contexts
Recolor – change product colors instantly
Video Templates – turn product shots into campaign-ready videos for Reels, TikTok, and Stories
Batch Editing – run AI edits across thousands of images in one pass via API or web app
Brand Kit – lock colors, logos, layouts, and ensure brand consistency automatically
Instant Resize – resize for Instagram, Amazon, Shopify, and more from a single master image
AI Fashion Models – generate fashion model imagery at different resolutions
Image API – automate image production at scale with REST API

Pros & Cons

Pros
  • Fast and precise background removal claimed as best on the market
  • Batch editing at scale – thousands of images processed in one job
  • Brand Kit ensures automatic consistency across all images
  • API enables seamless integration with existing workflows (PIM, DAM)
  • Enterprise-grade security and reliability (SOC 2, SLA, custom models)
  • Used by major brands like Depop, with reported 99% cost reduction per image
  • Available as web app and mobile app, supporting multiple devices
Cons
  • Free tier has limited credits and features; advanced tools require paid subscription
  • Some powerful features like adjustable AI shadows and 4K resolution are restricted to higher pricing tiers
  • Not an open-source solution; full control and customization require enterprise contracts

Best For

E-commerce product photography for online storesBatch editing and resizing product catalogs for marketplacesCreating consistent brand visuals across multiple channels (Amazon, Shopify, Instagram)Generating lifestyle shots and seasonal imagery without a studioProducing video ads for social media from single product shotsAutomating image production for large-scale catalogs via API

FAQ

What is Photoroom?
Photoroom is an AI-powered photo editor and listing studio designed for e-commerce product photography. It helps businesses create, edit, and publish product visuals at scale.
Is Photoroom free to use?
Photoroom offers a free trial with limited features. Paid plans (Pro, Max, Ultra, Enterprise) provide higher credit limits, advanced AI tools, and additional capabilities.
Can I use Photoroom for batch editing large product catalogs?
Yes, Photoroom supports batch editing of thousands of images in one pass via the web app or API, with automated brand rules and quality checks.
Does Photoroom integrate with e-commerce platforms?
Yes, Photoroom offers Marketplace Sync for direct publishing to Shopify and other channels, plus integrations via API with PIM, DAM, and seller systems.
What kind of visuals can I create with Photoroom?
You can remove backgrounds, add shadows, change colors, stage products in lifestyle scenes, resize for different platforms, and generate video ads from product shots.