Synthesia
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About Synthesia
Synthesia is an AI video platform designed for businesses to create, localize, manage, and publish AI-generated videos. It offers expressive AI avatars that speak over 160 languages, one-click translation, AI dubbing with lip-sync, and a collaborative workspace for teams. Users can turn text, documents, and links into videos, add interactive elements like quizzes and branching scenarios, and maintain brand consistency with Brand Kits. Synthesia is used by over 50,000 teams for training, sales enablement, internal communications, and compliance, claiming up to 90% savings in time and budget. The platform includes a free tier and paid plans starting from $18/month, with enterprise options for large-scale deployments.
Key Features
Expressive AI Avatars that speak 160+ languages with gestures (wave, point, clap)
Personal Avatars that look and sound like you, speaking 30+ languages
AI Video Assistant: turn documents, PDFs, and websites into videos with AI
1-Click Translation into 80+ languages with automatic lip-sync
AI Dubbing that preserves natural voice and lip-sync
AI Screen Recorder: instant transcripts, removes pauses, edit and translate
Multilingual Video Player auto-plays in viewer's language
Brand Kits: auto-apply brand colors, fonts, and logos to any video
Live Collaboration: real-time editing and feedback with team
Interactive videos with quizzes, CTAs, and branching scenarios
Pros & Cons
Pros
- Extremely easy to use and get started, even for non-designers
- Enterprise-ready with security, SSO, and compliance controls
- Saves up to 90% of time and budget compared to traditional video production
- Supports 160+ languages with accurate lip-sync and natural voices
- One-click translation and dubbing streamlines localization
- Collaborative features allow real-time team editing and feedback
- Brand consistency maintained through Brand Kits and templates
- Version control keeps all video copies up to date automatically
Cons
- Free tier is limited to 10 minutes of video per month and 1,200 credits
- High-quality personal avatars and advanced features require paid plans
- Video credits system may require careful planning for large projects
- AI avatars may still lack the nuance of real human actors for some use cases
- Internet connection required; no offline video creation
Best For
Employee training and onboardingSales enablement and product demosInternal communications and change managementCompliance trainingTechnical training and instructional designOperations trainingMarketing and brand videosCustomer education and support
FAQ
What are credits and how do they work?
Credits are the shared currency across all AI usage-based features in Synthesia. Each plan includes a monthly pool of credits that can be used for video creation, AI dubbing, and other AI features. For example, the Basic (free) plan includes 1,200 credits/mo, usable for up to 10 minutes of video or AI dubbing per month.
Can I create a custom avatar that looks like me?
Yes. Synthesia offers Personal Avatars that can be created from a recording of yourself. They look and sound like you, and can speak over 30 languages. Personal Avatars are available in the Starter plan and above.
How many languages does Synthesia support?
Synthesia AI Avatars can speak 160+ languages. The 1-Click Translation feature supports 80+ languages for enterprise users, and AI Dubbing preserves the speaker's natural voice with lip-sync in multiple languages.
Is Synthesia suitable for enterprise use?
Yes. Synthesia is enterprise-ready with features like SAML/SSO, Brand Kits, custom roles, live collaboration, version control, SCORM export, and dedicated customer success management. It is trusted by Fortune 100 companies and has strong security and compliance controls.
Can I try Synthesia for free?
Yes. Synthesia offers a free Basic plan that requires no credit card. It includes 1,200 credits per month (up to 10 minutes of video), access to stock AI avatars, and limited features. You can also create a free AI video without signing up.