perq.com
PaidTurn multifamily marketing into a lease engine
About perq.com
PERQ is a digital marketing platform designed to help Property Management Companies (PMCs) achieve high occupancy rates with reduced effort and costs. It offers a suite of AI-powered tools for PPC advertising, website lead capture, cross-channel conversational AI, nurture automation, and Google Business Profile tour scheduling. PERQ aims to transform PMCs into powerful lease magnets, generating high-quality leads from free sources, increasing conversions, and saving time for marketing and onsite teams. Over 150 PMCs currently use PERQ to attract, engage, and sign more lease prospects.
How to Use
PMCs can integrate PERQ with their existing systems to automate lead capture, nurture prospects through AI-driven conversations, schedule tours, and manage PPC campaigns. The platform provides tools to optimize Google Business Profile, capture website leads, and track lead source attribution.
Key Features
- AI-powered lead management
- Cross-channel conversational AI
- Automated lead nurturing
- PPC management
- Google Business Profile optimization
- Website lead capture tools
- Tour scheduler
Use Cases
- Automating prospect communication across multiple channels
- Capturing more leads from the property website
- Optimizing Google Business Profile to attract potential renters
- Nurturing leads from various sources with personalized SMS and email messages
- Streamlining tour scheduling and appointment reminders
- Managing PPC campaigns to fill units faster
Key Features
Pros & Cons
- AI-powered automation reduces manual work for marketing and onsite teams
- Coordinated system covers multiple lead sources (paid, organic, GBP)
- Conversion-engineered websites improve lease conversion rates
- Unified reporting provides clear ROI across all channels
- Integrates with major property management software (Yardi, RealPage, etc.)
- Specifically designed for multifamily property management needs
- Limited to the multifamily property management industry
- No publicly listed pricing (custom quote required)
- May require integration setup with existing property management systems
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