Central by Zapier

Paid

Create your own superhuman teammates in minutes.

4.5

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Type

Saas

Company

Zapier

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About Central by Zapier

Zapier Agents is a platform for building AI-powered teammates that can automate complex tasks across 9,000+ apps. Users can create specialized agents (e.g., for meeting preparation, lead qualification) using natural language and a Copilot assistant, equip them with company knowledge (FAQs, docs, links), and deploy them to work autonomously—either on command or while the user sleeps. Agents can monitor activity, generate leads, answer tickets, and interact via chat. The product is deeply integrated into the Zapier ecosystem, leveraging existing automations (Zaps), Tables, and Forms, and is trusted by over 2.2 million companies.

Key Features

Build custom AI agents with natural language using Zapier Copilot

Connect agents to 9,000+ apps (Slack, Gmail, Salesforce, etc.)

Equip agents with company knowledge (FAQs, docs, public links)

Monitor agent activity and chat with agents in real time

Pre-built agent templates (Meeting Prep Agent, Enterprise Lead Qualification Agent)

Chrome extension for web-based agent interaction

Agents can work autonomously on scheduled or event-driven tasks

Integrates with Zapier platform (Zaps, Tables, Forms, Canvas, MCP)

Fine-tuned model for research and task management that persists through failures

Pros & Cons

Pros

Taps into the largest app ecosystem (9,000+ integrations) without coding
Agents are persistent and retry tasks until completion (notably 'least lazy' AI)
Easy to get started with pre-built templates and Copilot guidance
Deep integration with existing Zapier workflows for complex automations
Proven ROI: e.g., $1M recovered pipeline, 440% increase in onboarding attendance
Scalable from free individual use to enterprise with advanced controls

Cons

Pricing is task-based, which may become costly at high volumes
Relies on the Zapier ecosystem, so full functionality requires a Zapier account
Advanced features (e.g., custom models, observability) are limited to higher-tier plans

Best For

Automate lead generation and qualification (e.g., 2,000 leads/month)Prepare dossiers for external meetings (Meeting Prep Agent)Resolve IT tickets automatically (28% of requests handled autonomously)Scale customer support with AI chatbots trained on company docsOnboard employees and manage HR tasksRepurpose and generate content (blog posts, social media)Score and enrich leads from form submissionsCoach sales calls and assist shoppers

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FAQ

What is Zapier Agents?

Zapier Agents is an AI platform that lets you build autonomous AI teammates capable of performing tasks across 9,000+ apps using natural language, company knowledge, and existing Zapier workflows.

How does pricing work for Zapier Agents?

Zapier Agents is included in Zapier's AI orchestration plans. Pricing is based on task tiers, starting with a free tier that includes 100 tasks per month. Paid plans start at $19.99/month (Professional) and $69/month (Team), with enterprise options available.

Can I build my own custom agent?

Yes, you can create specialized agents using Zapier Copilot by describing what you want the agent to do. You can add company knowledge (FAQs, docs), connect apps, and set triggers for autonomous actions.

What apps does Zapier Agents integrate with?

Zapier Agents connects to over 9,000 apps, including Slack, Gmail, Salesforce, HubSpot, Google Sheets, and many more.

Is it easy to get started?

Yes, Zapier Agents offers pre-built templates (e.g., Meeting Prep Agent, Lead Qualification Agent) and a Copilot assistant to guide you through agent creation. The free tier allows you to try it with 100 tasks per month.