A new company called ZeroClick has launched with a $55M raise, aiming to solve a problem most businesses do not yet know they have: AI agents are showing up to buy, and leaving empty-handed.
The scale of that shift is stark. According to the company, 57% of all web traffic is now non-human. The fastest-growing slice of that traffic is AI agents acting on behalf of real people. These are not scrapers. They are assistants, coding agents, and procurement bots, and they arrive ready to transact.
The problem is that almost no business is set up to sell to AI agents. An agent shows up ready to buy, finds no storefront it can actually transact with, and leaves.
A Storefront Built for Machines
ZeroClick positions itself as the Shopify for AI agents. Just as Shopify gave human merchants a storefront, ZeroClick turns existing offerings into agent-purchasable services. It publishes an agent-optimized storefront for agent discovery, so a bot can find what it needs and complete a purchase.
Businesses using ZeroClick set their own prices and decide which agents to trust. They get analytics on every transaction. When an agent buys, ZeroClick makes a verified call to the business's existing API, unchanged. Revenue settles into the business's existing Stripe account.
The pitch is that businesses do not need to change their product or payment stack. Anyone who sells something online is a potential customer for ZeroClick.
The Infrastructure Finally Caught Up
The timing is not accidental. Agent share of web traffic grew more than 15x in 2025 alone. That surge has pushed payment infrastructure to catch up fast.
Payment rails for agents went from experiment to standard in about 15 months. Visa, Mastercard, Amex, Stripe, Google, and AWS now back open protocols like x402 and Stripe's agent payments. The buyer and the way it pays both already exist. The only variable left is whether your business is reachable.
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That backing matters. When the largest payment networks and cloud providers standardize on agent payments, the friction of accepting money from a bot drops dramatically.
The Cost of Waiting
ZeroClick works with shopping assistants, coding agents, and autonomous procurement bots. Those are the categories growing fastest, and they are the ones most likely to make purchases on behalf of humans.
The company's argument is simple arithmetic. If one in two visitors is already an agent, half your potential demand is showing up and leaving without a way to buy. Statistically, one in two visitors to your site is already an AI agent. Right now they leave without buying. ZeroClick turns them into customers.
There is a competitive angle too. Businesses that set up for agent commerce early will compound that advantage the same way early Shopify merchants did. Being early here is cheap. Being late means the sales an agent tried to make and couldn't.
Live Now
ZeroClick is available at zeroclick.ai with documentation. The company has launched with the infrastructure in place, the payment rails standardized, and a clear analogy for merchants who already understand e-commerce.
The question is no longer whether agents will buy. They are already here, and they are already trying. The only question is which businesses will be ready when they arrive.