Promotion Plan Builder

Honeycomb Credit is running a giveaway with #[Insert Giveaway Partner Name Here] . We are working together to giveaway #[Insert Giveaway Prize Here] .

Using the example provided below, create a document that outlines the following: Project Description - this should briefly describe what the giveaway is. It should include a how it works section with a few bullets as well. What you can win section - this should be underneath the project description It should include a who can participate section as well in this section. Submission Lead Data - this should just have a title of submission lead data and should say "Submission data will be automatically tracked here:" Target Audience section #[Insert Target Audience Here] Important Dates Section: The section should include the important dates listed here: #[Insert Important Dates] Marketing and sales collateral section: Link to giveaway page: #[Insert Landing Page if Applicable] Link to Social Media Graphics: #[Insert Social Media Graphics] Copy for Honeycomb Audience Section: Taglines - this section should include a list of taglines for the Honeycomb Audience Descriptions of the giveaway that can be posted "How does Honeycomb Plan to Promote the Giveaway?" Social media section: Include the recommended number of giveaway social media captions and ideas for content (make sure to diversify the types of posts that we're making and include creative ideas" Email Marketing section: Include that we'll be emailing our target audience Creative ideas section: Include a list of creative ideas to promote the giveaway based on the industry that it's in. Give a list of 10 creative ideas to promote the giveaway.

Then include a section on post giveaway promotion like included in the trailer king builders

Here are a few examples of previous promotion plans: Honeycomb Credit Pittsburgh Pack Up + Goo Hyperlocal Giveaway

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Table of Contents Project Description 1 How It Works: 1 What You Can Win: 1 Why Participate? 2 Who Can Participate? 2 Submission Lead Data 2 Target Audience 2 Important Dates 2 Marketing & Sales Collateral 3 ● Giveaway Landing Page 3 ● Social Media Graphics 3 How does Honeycomb Plan to Promote the Giveaway? 3 Project Description Honeycomb Credit and Pack Up n Go have teamed up to bring you an exciting opportunity to earn rewards for helping small businesses grow. This unique referral program offers you the chance to win a free trip and earn $500 cash – just for referring businesses or friends to Honeycomb Credit. How It Works: Refer an Investor or Business: When you refer someone who completes a Honeycomb Credit investor profile or refer a business that holds a meeting with Honeycomb, you’ll earn an entry into our Pack Up n Go giveaway for a surprise trip. Earn $500 for Business Launches: If a business you refer successfully launches a fundraising campaign on Honeycomb, you will receive a $500 cash reward as a thank you for your support. What You Can Win: Pack Up n Go Giveaway: For every completed investor profile or business that you refer that meets with Honeycomb, you’ll receive one entry into a free surprise trip giveaway, courtesy of Pack Up n Go. $500 Cash Bonus: For every business you refer that launches an investment offering on Honeycomb, you’ll earn a $500 cash bonus. Why Participate? Not only do you get the chance to win a free trip and earn cash, but you also help small businesses access the capital they need to grow and thrive. By referring businesses to Honeycomb Credit, you play a critical role in empowering entrepreneurs to reach their funding goals through community capital. Who Can Participate? Anyone who refers an individual to complete an investor profile or refers a business that holds a meeting with Honeycomb. For the $500 bonus, the referred business must successfully launch a fundraising campaign on Honeycomb. Submission Lead Data Submission data will be automatically tracked here: Pack-up N Go x Honeycomb Giveaway Target Audience Investors on the Honeycomb platform and anyone in the Honeycomb “friendly” database (partners, local organizations, etc.) Important Dates October 15th - Launch giveaway on email and social media November 20th - Winner selection November 21st - Winner announcement Marketing & Sales Collateral Giveaway Landing Page https://www.honeycombcredit.com/packupandgo Social Media Graphics https://www.canva.com/design/DAGTkk3FTjg/kpO8mMQ9_jTPRqOR5nxtdg/edit External Copy For the Honeycomb audience: Headlines: Win a Free Trip and $500! Support Small Businesses by Referring to Honeycomb Credit! Pack Up and Go! Refer to Honeycomb and Earn a Free Trip & $$! Help Small Businesses Thrive and Earn a Surprise Vacation with Honeycomb Credit & Pack Up n Go! Support Small Business Growth and Earn Big with Honeycomb Credit & Pack Up n Go! Descriptions: General focus: Honeycomb Credit and Pack Up n Go are teaming up to bring you an exciting giveaway! For every investor or business you refer to Honeycomb, you’ll earn an entry into a free surprise trip giveaway. 💼 Plus, for every business you refer that launches a investment offering, you’ll earn $500 cash! 💰🔗 Refer today and start earning rewards while helping small businesses thrive! [Insert Link to LP here] Investor focus: Do you know someone who should be investing in local businesses? When you refer someone who completes a Honeycomb Credit investor profile, you’ll earn an entry into our Pack Up n Go giveaway for a free surprise trip! ✈️ And it gets even better—if the business you refer launches an investment offering, you’ll receive $500 cash. 💵 Start referring today! 🔗 #InvestorReferral #PackUpnGo #FreeTrip #HoneycombCredit Business owner focus: Have a favorite business that deserves to grow? Refer them to Honeycomb Credit, and if they hold a meeting or launch a fundraising campaign, you'll earn entries into our Pack Up n Go free trip giveaway! ✈️ Plus, if the business launches a campaign, you’ll get $500 cash as a thank-you. 💸 It’s a win-win for you and the businesses you love! 🔗 Get started today: [Link] #SmallBusinessSupport #Giveaway #ReferralProgram #PackUpnGo #HoneycombCredit For the Pack Up n Go Audience (Optional) Headlines: Help Local Businesses Grow & Win a Free Surprise Trip with Honeycomb Credit Support Small Businesses and Earn Big – Win a Free Trip with Honeycomb Credit! Empower Local Businesses and Win a Free Trip with Pack Up n Go & Honeycomb Credit Help Small Businesses Raise Funds and You Could Win a Free Trip with Honeycomb Credit Ready for your next adventure? We’ve teamed up with Honeycomb Credit to bring you an exciting opportunity where you can win a free surprise trip—all while supporting small businesses! What is Honeycomb Credit? Honeycomb Credit is a platform that allows small businesses to raise funds directly from their community. Whether it's a neighborhood café looking to expand or a local shop upgrading its equipment, Honeycomb enables everyday people to invest in these businesses and help them grow. By turning to their customers and supporters, businesses can access the capital they need, and in return, investors have the opportunity to earn financial returns while supporting businesses they love. Here’s how it works: Refer an Investor or Business: When you refer a friend to complete a Honeycomb Credit investor profile, or a small business to hold a meeting with Honeycomb, you’ll get an entry into our Pack Up n Go free trip giveaway! Earn $500 Cash: If the business you refer successfully launches a fundraising campaign on Honeycomb, you’ll also receive $500 cash as a thank-you. It’s a win-win: You help local businesses gain the support they need to thrive, and you could be packing your bags for your next adventure! Why Participate? Not only could you win a free trip, but by referring businesses or investors to Honeycomb, you’re helping local entrepreneurs access the funding they need to grow and succeed. You can make a tangible impact on your community, while earning amazing rewards for yourself. Ready to make a difference? Start referring now for your chance to win a free surprise trip with Pack Up n Go! 🌍✈️ How does Honeycomb Plan to Promote the Giveaway? Social Media Promotion We’ll be making a series of 3 posts across different social media platforms (both Instagram and LinkedIn, we’ll be posting on both the @honeycombcredit and @honeycombpgh account) The Honeycomb Credit team will be given copy to repost on their personal LinkedIn and Instagram accounts Paid social ads Email Newsletter Marketing We will send a series of 6 emails to our database of 20,000+ investors/friendlies

Honeycomb Credit x TrailerKing Builders Shark Tank: Food Trailer Edition x

Table of Contents Project Description 2 Submission Lead Data 2 Target Audience 2 How Honeycomb Has Utilized Giveaways As a Lead Reactivation & Generation Strategy: 2 Benefits to Toast’s Pittsburgh Go-to-Market Effort: 2 Important Dates 3 Marketing & Sales Collateral 3 ● Giveaway Landing Page 3 ● Press Release 3 ● Social Media Graphics 3 How does Honeycomb Plan to Promote the Giveaway? 3 Toast Personal Account Promotion: 4 Post #1 (LinkedIn and/or Instagram): 4 Post #2 (LinkedIn and/or Instagram): 5 Post #3 (LinkedIn and/or Instagram): 6 Post-Giveaway Promotion 7 Project Description Honeycomb Credit and TrailerKing Builders are hosting a Shark Tank-style pitch competition, offering a food trailer as the prize. Two finalists will be selected by the organizers, while the community will choose the third finalist via a form. Participants can boost their chances of becoming semi-finalists by sharing the voting form on social media. Both aspiring and experienced entrepreneurs are encouraged to participate. During the event, while the judges are deliberating on the grand prize winners, viewers will be able to vote for their favorite business. The winner of the community round will receive $1,000. To ensure a comprehensive evaluation of participants' ideas and readiness, the form for the Honeycomb x Trailer King Shark Tank: Food Trailer Edition should include the following sections: Full Name Business Name (if applicable) Email Address Phone Number City Website Business social media Additional business questions: Tell us more about your food business New or existing business? How do you plan to use the food trailer? What are your business goals in the next 1-3 years? Experience Business plan (optional) Important Links Landing page Partner agreement Eventbrite Press release Videographer reel guidelines Honeycomb budget & links Pitch material: Pitch slide deck Judge voting form Community voting form Submission Lead Data Submission data will be automatically tracked here: Honeycomb Credit x TrailerKing Builders Shark Tank: Food Trailer Edition Partner Agreement Link here Target Audience Both new and existing entrepreneurs How Honeycomb Has Utilized Giveaways As a Lead Reactivation & Generation Strategy: Giveaways are a DIY intent data tool: using information from the the lead capture submissions, our reps utilize this to initiate conversations with prospects Brand awareness tool: giveaways and grants have proven to be an incredible “goodwill generator” Extra touchpoint: for leads that we were really close with or that we think would be a great fit, we use giveaways as a tactic to “follow-up with value” Benefits to Trailer King’s Go-to-Market Effort Anyone who submits the form is showing a higher level of intent in the consideration phase Lead Generation: Any prospect in the funnel that submits the form, this provides you with the perfect opportunity to reach out to them Lead Re-activation: This initiative provides a perfect opportunity to re-engage with previous leads, closed/lost deals, and existing prospects, potentially converting them into active customers. Important Dates August 5th - Giveaway pitch competition launched October 15th - Giveaway entries close October 16th - Patrick & Annamarie choose winner October 16th - Notify semi-finalists October 17th - Announce semi-finalists to newsletter and to social media, send presentation deck to each of the finalists and explain what we’ll need from each finalists October 20th - Hold open office hours for businesses October 29th - Judges meet to go over scoring criteria October 30th - Pitch Event October 31st - Announce winner to newsletter + social media November 3rd - Send out winner press release November 10th - Post blog article about winner January 5th - Send out videographer to winner to film video of new trailer and interview January 30th - Post video Pitch Competition Details Choosing the finalists Patrick & Annamarie will meet to choose 2 finalists, the third finalist will be chosen by the business with the most votes The business will get sent this slide deck that they will have to fill in and deliver Reminders will be sent out 3 days before, 2 days before, and 1 day before the slide deck due date Slide deck is due on October 29th Honeycomb will create the slide deck compiling all of the business owner’s slides together from this format Pitch deck from each business Title Slide: Business name, logo, and a catchy tagline. Introduction to owner - Describe your experience and a little bit about you. Business Concept: Briefly describe your food business idea, including the type of cuisine and what makes it unique. Target Audience: Describe who your customers are and the market potential. Vision: Mention whether you're starting new or expanding. Share any current achievements and your vision for the future with the trailer. Menu Highlights: Showcase a few key dishes that define your offering. Trailer Utilization Plan: Explain how the food trailer will be used to grow or enhance your business. Competitive Advantage: Highlight what sets your food business apart from competitors. Closing & Ask: Summarize why you're the ideal candidate for the food trailer and reiterate your passion and readiness to make the most of this opportunity. 3 panelists George Cook Patrick Bolaños Neil Blazin 2 other big name chefs Cousin Maine Lobster? Run of Show: Virtual Pitch Competition General Run of Show Introduce Honeycomb, Trailer Kings, Panelists Introduce run-of-show, explain scoring criteria and runner up prize Finalists present While the finalists are presenting, the judges will fill out this form for each business Judge deliberation + Community voting Judges come back and announce the winner Host will announce the community winner Host will announce the winner of the trailer Winner will say a few words about how they’re excited to win Thank the participants and judges. Announce next steps and encourage future participation in giveaways and grants sponsored by Honeycomb on honeycombcredit.com/honeycomb-grants Detailed Run of Show

1. Pre-Event Preparation: Day before Finalize participant list and order. Confirm judges and provide them with scoring criteria. Test technical setup (platform, sound, video). Distribute rehearsal schedule. Day Before: Conduct a tech rehearsal with participants and judges. Finalize event script and timing.
2. Event Day: 30 Minutes Before Start: Final technical check with participants and judges. Confirm everyone has access to necessary links and documents. Event Start: 0:00 - 0:05: Opening Remarks Welcome attendees, introduce event purpose and format. Introduce judges and outline judging criteria. 0:05 - 0:15 Pitch 1 Presenter gives a 3-5 minute pitch. Judges have 2-3 minutes for Q&A. 0:15 - 0:25: Pitch 2 Follow the same format as Pitch 1. (Repeat for all participants) 0:35 - 0:38: Judge Deliberation (Break) Judges privately deliberate and score pitches using this form Community does a community vote - $1,000 for the runner-up Break for attendees; share content or networking prompts. 0:20 - 0:25: Winner Announcement Reconvene, announce winners, and provide judge feedback. Award prizes and recognize all participants. 0:25 - 0:30: Closing Remarks Thank participants, judges, and sponsors. Announce next steps and encourage future participation Marketing & Sales Collateral Giveaway Pitch Landing Page Landing page Eventbrite Press Release Food Trailer Shark Tank - Press Release Social Media Graphics How does Honeycomb Plan to Promote the Giveaway? Social Media Promotion Videographer reel using these instructions Facebook live in food truck groups Reddit promotion using ReplyHub Nearshore team to do social media DMs to food trucks and businesses in food incubators (at least 2,000 DMs) Post in these Facebook groups: Food Trucks Faceobok Group “ Email Newsletter Marketing Honeycomb to send a series of 15 emails to our email marketing newsletter Honeycomb to send a series of 5 emails to our nationwide partner list Honeycomb to send a series of 10 emails to Honeycomb alumni 1:1 Outreach Honeycomb to conduct a series of cold email campaigns to food trucks These are separate from the marketing emails mentioned above as they will appear in the inbox Honeycomb to create 3 SMS campaigns to all closed lost deals and all opted-in users Partner outreach Honeycomb will send a series of 5 emails to our partner newsletter list Press Madeline to send out this press release to all local journalists Sponsored posts Organic social media posts Honeycomb to make at least 5 social posts Honeycomb to make 5-10 Instagram stories Honeycomb will repost all chefs that post about the promotion Social Media Influencers Honeycomb will pay for at least 10 food influencers to post about the event Trailer King Builders - Content Brief Food Influencer Database Paid social posts Honeycomb will boost any and all social media posts Blogs / news articles: Madeline & Annamarie to send out the press release and ask for sponsored posts on different news platforms Eater Serious Eats The Kitchn Sprouted Kitchen Smitten Kitchen Advertisements Google Display ads Honeycomb will spend on Google Display ads Finding a Celebrity Judge Potential options: Celebrity Judges for Food Trailer Competition

Contact Form Email

Email #1: Hi!

I'm Annamarie Galante, I'm the Head of Growth at Honeycomb Credit. Honeycomb and Trailerking Builders are hosting a shark-tank style competition to give away a custom-built 16-foot food trailer to a food entrepreneur! We're seeking 1-2 additional judges to sit on the panel of judges for the pitch competition.

Given (NAME)'s experience in the food & beverage industry, and more specifically (INSERT CUSTOMIZED) we'd love to invite PRONOUN to be a panelist to choose which entrepreneur will receive the food trailer grand prize. Additional Information: Link to learn more: www.honeycombcredit.com/food-truck-pitch Time commitment: 2 hours Current Panel: So far on the panel, we have a James Beard chef (Neil Blazin), the CEO of Honeycomb Credit, and the CEO of Trailerking Builders. We're looking for 1-2 additional judges. Date of Competition: October 30th Virtual or Physical Event: Virtual

Let me know if you're interested to learn more about being a panelist for the pitch competition, and we can hop on a quick call to discuss further.

Cheers, Annamarie

Email #2:

Hi [Recipient's Name], Is (CHEF) interested in being a judge on the Food Trailer Pitch Competition? As a refresher, we’re hosting a Shark Tank-style pitch competition with Trailerking Builders and giving away a free food trailer. We've had an incredible response, with thousands of people from the community showing interest and getting involved. As we zero in on selecting the final judges, we're still very interested in having ⟨NAME⟩ join our panel. Given their expertise in the food & beverage industry, we believe they'd bring valuable insights to help us choose the entrepreneur who will receive the custom-built food trailer. If you're still interested or have any questions, I'd love to hop on a quick call to discuss this opportunity further. Looking forward to hearing from you! Annamarie

Communication Schedule for Pre-Pitch Event: Business owners 15 emails once per week 3 cold email sequences with the food trailer pitch as an addition Partners 3 emails Email #1 (ideally sent out by EOW or early next week if possible)- Exciting news! We have our best giveaway yet. We're teaming up with the folks at trailer king builders to giveaway a food trailer at a pitch competition. Second section should be like "By the way, we've introduced a grant and giveaway department - a food trailer isn't the only exciting thing we're giving away - check out all of the things we're giving away in case it's helpful for anyone you know - with a link to the https://www.honeycombcredit.com/honeycomb-grants page Email #2 (ideally sent out in 2-3 weeks): Not sure if you saw but we're giving away a food trailer - pass it on! (short and sweet) Email #3 (sent out October 1st): Applications for the food trailer giveaway closes - in case you want to share it with anyone you know! Email #4 (sent out on october 25th): here are the semi-finalists, feel free to tune in to the shark-tank style pitch competition because we're going to be asking the community to vote on a $1,000 prize (rsvp here: https://www.eventbrite.com/e/971129012017?aff=oddtdtcreator) Honeycomb Investors Amber to include the food trailer giveaway and ask business owners to share in an investor newsletter Amber to send eventbrite for the pitch competition to investor newsletter Influencers Hey! We’re running a food trailer giveaway and I think our audiences are really aligned. We’d love to advertise with you - do you have a media kit or general price range per price to promote these types of giveaways? Here’s a link to the giveaway for context: https://www.honeycombcredit.com/food-truck-pitch Advertisers Food truck owner expo sponsor list on last page

Communication Schedule for Pre-Pitch Event: Honeycomb Account Promotion: Post #1 (Facebook and/or Instagram):

Date: August 5th, 2024 Caption: 🚚🌟 Giveaway Alert! 🌟🚚 We are so excited to announce the launch of the Honeycomb x Trailer King Builders Shark Tank: Food Trailer Edition pitch competition! Enter now for a chance to win a custom food trailer and grow your business. Tag your favorite chefs and food entrepreneurs who you want to win! The details: Pitch applications close on October 15th The semi-finalists will be chosen on October 16th The virtual pitch competition will take place on October 30th (featuring renowned James Beard Nominated Chefs like Neil Blazin of @driftwoodoven) Enter at the #linkinbio #FoodTrailerGiveaway #SharkTankEdition #HoneycombCredit

Tag: @TrailerKingBuilders

Post #2 (Facebook and/or Instagram): Date: August 15th Caption: 🚀✨ Boost Your Food Business! ✨🚀 The Shark Tank: Food Trailer Edition is your chance to win a custom food trailer created by @trailerkings. Apply today and let your culinary dreams take flight. Or, tag a chef you’d love to win! Applications close on October 15th! Enter at the #linkinbio Post #3 (Facebook and/or Instagram):

Date: September 1st

Caption: 🌟🚚 Pitch Your Way to Success! 🚚🌟 Join the Shark Tank: Food Trailer Edition and pitch your food business idea to win a custom trailer. Don’t miss out! Tag your favorite chefs and food enthusiasts.

The details: Submit your pitch by October 15th Semi-finalists chosen on October 16th Final pitch event on October 30th with top chefs Enter at the #linkinbio #PitchCompetition #FoodBusiness #HoneycombCredit Tag: @TrailerKingBuilders Post #4 (Facebook and/or Instagram): Date: October 1st Caption: 🎉🚚 Last Chance to Enter! 🚚🎉 Final call for entries to the Shark Tank: Food Trailer Edition. Submit your pitch now and take your food business to new heights. Tag a chef you love! Entries close on October 15th! And the virtual pitch event is on October 30th - open to the public! Enter at the #linkinbio #FinalCall #FoodTrailerGiveaway #HoneycombCredit Tag: @TrailerKingBuilders Post #5 (Facebook and/or Instagram): Date: October 17th Caption: 🌟🚚 Meet Our Semi-Finalists! 🚚🌟 We’re excited to announce the semi-finalists for the Shark Tank: Food Trailer Edition. Two finalists were chosen by our judges, and the third finalist is the community favorite! Stay tuned for more updates!

Post #7 (Facebook and/or Instagram): Date: October 18th, 2024 Meet our Shark Tank judges!

Introducing, Patrick Bolanos - owner of @trailerkingbuilders

[Insert quote]

Post #8 (Facebook and/or Instagram): Date: October 23rd, 2024 Meet our Shark Tank judges!

Introducing, George Cook - CEO & owner of @honeycombcredit

[Insert quote]

Post #9 (Facebook and/or Instagram): Date: October 26th, 2024 Meet our Shark Tank judges!

Introducing, Neil Blazin- owner of @driftwoodoven

[Insert quote] Post #8 (Facebook and/or Instagram):

Tonight! Tune in to watch [insert chef names here] pitch for a custom food trailer built by @trailerkingbuilders!

Plus, the community will vote on their favorite pitch for the runner up to win $1,000!

RSVP here: https://www.eventbrite.com/e/honeycomb-credit-x-trailerking-builders-shark-tank-food-trailer-edition-tickets-971129012017

Trailer Kings Account Promotion (Optional): Post #1 (Facebook and/or Instagram):

🚚🔧 Win a Custom Trailer from Trailer King Builders! 🔧🚚 Join the Shark Tank: Food Trailer Edition and take your food business on the road. Enter now and tag your favorite food entrepreneurs! The details: Submit your pitch by October 15th Semi-finalists chosen on October 16th Pitch event on October 30th Enter at #linkinbio Post #2 (Facebook and/or Instagram):

🔧✨ Your Dream Food Trailer Awaits! ✨🔧 Enter the Shark Tank: Food Trailer Edition and win a custom trailer from Trailer King Builders. Apply today and tag your favorite chefs!

The details: Entries close October 15th Finalists chosen October 16th Pitch event October 30th Enter at the #linkinbio #FoodTrailerGiveaway #TrailerKingBuilders Tag: @HoneycombCredit Post #3 (Facebook and/or Instagram):

Caption: 🌟🚚 Pitch to Win a Food Trailer! 🚚🌟 Showcase your culinary vision in the Shark Tank: Food Trailer Edition. Win a custom trailer and grow your business! Tag your favorite chefs! Event Judge Account Promotion: Post #1 (Facebook and/or Instagram): Date: September 1st, 2024 Excited to be a judge for the Honeycomb Credit x TrailerKing Builders Shark Tank: Food Trailer Edition! @honeycombcredit and @trailerkingbuilders are giving away a custom food trailer to one lucky chef! Enter to be a semi-finalist at the pitch competition at https://www.honeycombcredit.com/food-truck-pitch. Applications close on October 15th! Post #2 (Facebook and/or Instagram): Tomorrow night, I’ll sit alongside George Cook, CEO of @honeycombcredit and Patrick Bolanos, owner of @trailerkingbuilders as we listen to three awesome businesses pitch for a custom food trailer!

Excited to see you all pitch! If you’re interested in tuning in to vote during the community round, you can RSVP here: https://www.eventbrite.com/e/971129012017?aff=oddtdtcreator Partner Account Promotion: Post #1 (Facebook and/or Instagram):

@honeycombcredit and @trailerkingbuilders are giving away a 16 ft custom food trailer! Whether you’re looking to expand a current business, or start a new venture - this is the perfect opportunity to get a head start!

Applications close for the pitch competition on October 15th! Enter here to win: https://www.honeycombcredit.com/food-truck-pitch Personal Account Promotion for Honeycomb Team: Post #1 (Facebook, Instagram, and LinkedIn) @honeycombcredit and @trailerkingbuilders are giving away a 16 ft custom food trailer! Whether you’re looking to expand a current business, or start a new venture - this is the perfect opportunity to get a head start!

Applications close for the pitch competition on October 15th! Enter here to win: https://www.honeycombcredit.com/food-truck-pitch Post #2 (Facebook, Instagram, and LinkedIn) Date: October 30th

Tonight! We’re hosting a pitch competition featuring [insert semi-finalists] who will pitch for a grand prize of a custom-made food trailer, built by Trailerkings Post-Giveaway Promotion

October 31st - Announce winner to newsletter + social media November 3rd - Send out winner press release November 10th - Post blog article about winner November 15th - Promote bloat post about winner January 5th - Send out videographer to winner to film video of new trailer and interview January 30th - Post video