Auto-Save Instagram Leads to Google Sheets

# Auto-Save Instagram Leads to Google Sheets This workflow automatically captures leads submitted through an Instagram Form and saves the data directly to a Google Sheet. It ensures that every new lead is instantly logged, creating a centralized database for your marketing and sales teams. --- ## How It Works 1. **Receive Lead Data**: The workflow starts with an **Instagram Lead Webhook** that listens for new lead submissions from your Instagram account's lead form. 2. **Normalize Data**: A **Code node** processes the raw data received from Instagram. This node normalizes the lead information, such as name, email, and phone number, into a consistent format. It also adds a **Source** field to identify the lead as coming from Instagram and timestamps the entry. 3. **Save to Google Sheets**: Finally, the **Save to Google Sheets node** takes the normalized data and appends it as a new row in your designated Google Sheet. It uses the email field to check for existing entries and can either append a new row or update an existing one, preventing duplicate data. --- ## Setup Steps ### 1. Create Google Sheet - Create a new Google Sheet with the following headers in the first row (A1): ### 2. Get Sheet ID - Find your **Sheet ID** in the URL of your Google Sheet. - It's the long string of characters between `/d/` and `/edit`. - Example: - Replace `YOUR_GOOGLE_SHEET_ID` in the **Save to Google Sheets** node with your actual ID. ### 3. Connect Instagram Form - Copy the **Webhook URL** from the Instagram Lead Webhook node. - In your Instagram lead form settings, paste this URL as the webhook destination. - Ensure your form fields are mapped correctly (e.g., **name, email, phone, message**). --- “Once configured, every Instagram lead will instantly appear in your Google Sheet - organized, timestamped, and ready for follow-up.

n8n

Auto-Save Instagram Leads to Google Sheets

This workflow automatically captures leads submitted through an Instagram Form and saves the data directly to a Google Sheet. It ensures that every new lead is instantly logged, creating a centralized database for your marketing and sales teams.


How It Works

  1. Receive Lead Data: The workflow starts with an Instagram Lead Webhook that listens for new lead submissions from your Instagram account's lead form.

  2. Normalize Data: A Code node processes the raw data received from Instagram. This node normalizes the lead information, such as name, email, and phone number, into a consistent format. It also adds a Source field to identify the lead as coming from Instagram and timestamps the entry.

  3. Save to Google Sheets: Finally, the Save to Google Sheets node takes the normalized data and appends it as a new row in your designated Google Sheet. It uses the email field to check for existing entries and can either append a new row or update an existing one, preventing duplicate data.


Setup Steps

1. Create Google Sheet

  • Create a new Google Sheet with the following headers in the first row (A1):

2. Get Sheet ID

  • Find your Sheet ID in the URL of your Google Sheet.
  • It's the long string of characters between /d/ and /edit.
  • Example:
  • Replace YOUR_GOOGLE_SHEET_ID in the Save to Google Sheets node with your actual ID.

3. Connect Instagram Form

  • Copy the Webhook URL from the Instagram Lead Webhook node.
  • In your Instagram lead form settings, paste this URL as the webhook destination.
  • Ensure your form fields are mapped correctly (e.g., name, email, phone, message).

“Once configured, every Instagram lead will instantly appear in your Google Sheet - organized, timestamped, and ready for follow-up.

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Last updated October 3, 2026
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How to import this workflow into n8n

  1. 1Purchase or download the workflow to get the n8n workflow JSON file.
  2. 2In your n8n instance, open Workflows and choose "Import from File" (or paste the JSON with Ctrl+V on the canvas).
  3. 3Open each node marked with a credential warning and connect your own accounts and API keys.
  4. 4Run the workflow once manually to verify the data flow, then toggle it to Active.

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