Automatic Semrush Backlink Export to Google Sheets via RapidAPI

This n8n workflow streamlines SEO monitoring by automating the retrieval of backlink data using the Semrush Backlink Checker API on RapidAPI. Triggered by a simple web form submission with a website URL, it fetches comprehensive backlink insights, including overview metrics like total backlinks and referring domains, as well as detailed entries with source URLs, anchors, and performance metrics. The data is cleanly reformatted and directly appended to specific tabs in a Google Sheets document, enabling instant access without manual intervention.

The workflow consists of key nodes: a form submission trigger, an HTTP request to the RapidAPI endpoint, two reformatting steps for overview and detailed data, and Google Sheets append nodes for organized storage. This no-code setup requires no scripting, making it accessible for SEO professionals, marketers, and analysts who need reliable, automated reporting.

Benefits include significant time savings by eliminating manual Semrush logins and exports, centralized data in shareable Google Sheets for team collaboration, and scalability for monitoring multiple sites. Ideal use cases encompass regular competitor backlink audits, client reporting in digital agencies, ongoing SEO campaign tracking, and building backlink databases for link-building strategies.