Competitor Pricing Change Alert Workflow

This workflow automates competitor pricing surveillance, running every Friday at 12 UTC. It starts by fetching batches of competitor data rows from a designated Google Sheet, cleans up temporary store values, and loops through each row to scrape current prices from competitor websites. An AI model then intelligently compares the newly scraped prices against the stored historical data, detecting any discrepancies or changes.

If pricing changes are identified, the workflow dynamically updates the corresponding row in the Google Sheet with the new information and triggers an email notification detailing the changes, affected competitors, and price deltas. This ensures businesses stay proactive without manual monitoring.

Benefits include significant time savings for market research teams, real-time competitive insights, and reduced risk of missing price adjustments that could impact pricing strategies. Ideal use cases: e-commerce stores tracking rivals, SaaS companies monitoring subscription tiers, or retailers in dynamic markets needing agile responses to competitor moves. High reliability with error handling and batch processing for scalability.