Daily Instagram Stats to Mattermost via SocialBlade

This workflow automates the retrieval and sharing of key Instagram statistics, including follower count and total posts, using data from SocialBlade scraped into Google Sheets. Triggered daily via Cron, it formats the stats with the current date and posts a friendly message to a specified Mattermost channel, keeping marketing teams informed without manual checks.

Benefits include time savings for social media managers, consistent morning insights for team alignment, and easy customization for multiple accounts. It's ideal for small teams or beginners in automation, as shared by the creator, and can be enhanced for additional metrics or platforms.

Use cases: Marketing dashboards, performance tracking for brand accounts, community management, or integrating with broader social media reporting. Requires setup of Google Sheets with SocialBlade data and Mattermost credentials.