Qualify & Outreach B2B Leads: Groq AI, Apollo, Gmail, Sheets

This workflow streamlines B2B sales by capturing leads from a web form, enriching them with firmographic data from Apollo.io, and using Groq AI (via LangChain) to score leads on a 1-10 scale based on job title and industry fit. Only high-potential leads (score ≥6) proceed to AI-generated personalized emails sent via Gmail, ensuring efficient outreach without manual review.

Key benefits include time savings on lead qualification (automates scoring and enrichment), higher conversion rates through targeted messaging, and full audit trails in Google Sheets with job titles, org details, and LinkedIn URLs. It's ideal for sales teams, marketers, or solopreneurs handling inbound leads, reducing manual effort from hours to minutes per lead.

Use cases: Integrate with landing pages for webinar signups, product demos, or content downloads; scale cold outreach by qualifying form submissions; track outreach performance in Sheets for A/B testing email tones. Requires self-hosted n8n for community nodes; setup takes 15-20 mins with API keys for Apollo, Groq, Gmail, and Sheets.