Make Marketing Pack (Airtable) — 12 Workflows
Automate Facebook lead capture, assignment, and CRM sync with 12 workflows.
What This Pack Does
This pack includes 12 workflows that automate Facebook lead management by connecting Facebook Lead Ads with various tools. Workflows sync leads to Salesforce, Airtable, Google Sheets, and Infusionsoft, with location-based assignment to sales reps. They send email notifications, prevent lead duplication, and transfer form data via HTTP. The set covers lead capture, assignment, CRM sync, and notification tasks, integrating Facebook with Salesforce, Airtable, Google Sheets, Infusionsoft, and email. Each workflow is customizable and importable into Make.
Who It's For
Marketing teams, sales operations, and lead management professionals who use Facebook Lead Ads and need to automate lead assignment by location, sync leads to CRMs like Salesforce or Infusionsoft, or log leads in Airtable or Google Sheets. Ideal for teams with regional sales reps or those wanting timely follow-ups without manual data entry.
Highlights
- Sync Facebook leads to Salesforce with location-based assignment
- Assign leads by location using Airtable or Google Sheets
- Send email notifications for new Facebook Lead Ads
- Prevent lead duplication in Google Sheets
- Connect Facebook leads to Infusionsoft Contacts
- Capture and transfer lead data via HTTP action
Included Workflows(12)
Example Use Case
Imagine a marketing team running Facebook Lead Ads for a national sales team. A new lead submits an ad form. One workflow syncs the lead to Salesforce and assigns it to the correct regional rep based on location. Another workflow logs the lead in Google Sheets and sends an email alert to the rep. A third workflow prevents duplicate entries in Sheets. The team can also use a workflow to sync leads to Airtable for additional tracking. This set automates the entire lead flow from ad submission to rep notification.
Primary Integrations
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