Make
integrations

Make Integrations Pack Vol. 2 — 5 Workflows

Automate Google Ads conversion tracking, cost alerts, and campaign status changes.

What This Pack Does

This pack includes five Make workflows focused on Google Ads campaign management and conversion tracking. Workflow 1 automates the upload of click conversion data via a custom webhook for precise reporting. Workflow 2 monitors campaigns for significant average CPC changes and sends email alerts with performance details. Workflow 3 allows pausing or activating all campaigns in response to a webhook trigger. Workflow 4 sends an email when a campaign encounters a major avg. CPC change, connecting Util, Google-ads-campaign-management, and Builtin. Workflow 5 pauses or activates all campaigns from an incoming webhook, using Gateway, Util, and Google-ads-campaign-management. Together, these workflows automate conversion tracking, cost monitoring, and bulk campaign status changes, integrating Google Ads with email notifications and webhook-based triggers. They are customizable and importable into Make.

Who It's For

This pack is for digital marketing managers, PPC specialists, and Google Ads account managers who need to streamline conversion tracking, monitor campaign costs, and manage campaign status changes. It's also useful for automation engineers building integrations between Google Ads and notification or webhook systems.

Highlights

  • Automates Google Ads click conversion uploads via webhook
  • Sends email alerts for significant CPC changes
  • Pauses or activates all campaigns from a webhook
  • Integrates Google Ads with email and webhook triggers
  • Customizable and importable into Make

Included Workflows(5)

Example Use Case

Imagine a marketing team running multiple Google Ads campaigns. They set up workflow 1 to automatically upload click conversion data via a custom webhook, ensuring accurate reporting. Meanwhile, workflow 2 monitors for significant CPC changes and sends email alerts to the team. If a campaign's CPC spikes, workflow 4 triggers another email with detailed data. To quickly pause all campaigns during a budget review, they use workflow 3 or 5 via a webhook signal. This integrated approach saves manual effort and enables rapid response to cost fluctuations.

Primary Integrations

Gateway
Google-ads-conversions
Util
Google-ads-campaign-management
Builtin
Json
Email

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