indranilbanerjee
digital-marketing-pro
Open-source AI marketing plugin with 158 skills and 24 specialist agents for agencies and in-house teams.
Repository last updated Jul 18, 2026
Overview
Digital Marketing Pro is an open-source AI marketing plugin designed for marketing agencies, in-house teams, and consultancies managing multiple brands. It provides a structured, auditable approach to marketing strategy and execution through a 12-Part Strategy Flow with 61 explicit steps. The plugin includes 158 skills and 24 specialist agents, covering everything from brand setup and competitive analysis to content creation and compliance.
The plugin runs a full brand engagement in approximately 60 minutes on Claude Opus 4.8, producing 50–60 canonical documents per brand. It supports multi-brand management with per-brand state, brand-switch commands, and an agency dashboard. The 12-Part Flow ensures consistent depth and quality across all engagements, making handoffs and audits straightforward.
Digital Marketing Pro is EU AI Act Article 50 ready, with built-in C2PA content provenance signing, deepfake disclosure clauses, and compliance across 16 jurisdictions. It also includes a 6-platform AEO/GEO audit covering Google AI Mode, AI Overviews, and other AI-driven search surfaces. The plugin is MIT-licensed, free to use, and installs on Claude Code, Anthropic Cowork, OpenAI Codex, Cursor, GitHub Copilot CLI, Google Antigravity, Hermes Agent, and OpenClaw.
Highlights
- 158 skills and 24 specialist agents
- 12-Part Strategy Flow with 61 explicit steps
- EU AI Act Article 50 ready with C2PA signing
- 6-platform AEO/GEO audit including Google AI Mode
- Multi-brand support with per-brand state and dashboard
- Installs on 8 native platforms plus 35+ Agent Skills
Features
12-Part Strategy Flow
A canonical 61-step methodology that produces consistent, auditable strategy documents across all brands.
Specialist Agents
24 specialist agents covering SEO, content, social media, analytics, compliance, and more.
EU AI Act Compliance
Built-in C2PA content provenance, deepfake disclosure, and compliance across 16 jurisdictions.
Multi-Brand Management
Per-brand state, brand-switch commands, and an agency dashboard for managing 50–200 brands.
AEO/GEO Audit
6-platform audit including Google AI Mode, AI Overviews, and other AI-driven search surfaces.
Cross-Platform Installation
Installs on Claude Code, Cowork, Codex, Cursor, Copilot CLI, Antigravity, Hermes, and OpenClaw.
Installation
Commands are reproduced exactly as published by the project maintainers. Always check the upstream repository for the current instructions.
> If this saves you time, [give it a star ⭐](https://github.com/indranilbanerjee/digital-marketing-pro/stargazers) — it's the single thing that helps other marketers find it.
---
## Who this is for
| If you're a... | Run this | What you get |
|---|---|---|
| 🏢 **Marketing agency** managing 50–200 brands | `/digital-marketing-pro:engagement` per brand, then `/digital-marketing-pro:cowork-setup` for team Drive persistence | Same 12-Part Strategy Flow audited across every brand. New-hire onboarding goes from 6 weeks to 6 hours. Per-brand AI cost rollup via `:agency-dashboard`. |
| 👔 **In-house marketing team** (B2B SaaS · e-commerce · fintech · healthtech) | `/digital-marketing-pro:engagement` once to anchor strategy, then `:content-engine` + `:campaign-plan` for ongoing work | A single canonical strategy doc, monthly stakeholder reports via `:performance-report`, content + campaigns that tie back to the strategy instead of drifting. |
| 🚀 **Marketing automation builder** (n8n · Zapier · Make · Pipedream · custom) | `/digital-marketing-pro:doctor` to see what's wired, `:execute-action` to fire real API calls | 8 verified HTTP connectors executing end-to-end (Slack · HubSpot · Klaviyo · SendGrid · Brevo · Customer.io · Mailchimp · Ahrefs); 25 OAuth connectors via MCP manifest. Stdlib only, no third-party deps. |
| 💼 **Solo consultant** or freelance marketer | `/digital-marketing-pro:engagement` per client | 50–60 canonical files per client engagement in ~60 minutes for $15–40 of API spend. Same depth on every project. Installs on Codex / Cursor / Copilot CLI / Antigravity if you don't live in Claude. |
| 📈 **Growth team** / product marketer | `:funnel-architect` → `:analytics-insights` → `:attribution-model` → `:churn-risk` → `:cohort-analysis` | Journey design + measurement + retention + churn — all aligned to the strategy document, not isolated outputs. MMM + incrementality testing baked in. |
| 🛡 **Compliance-led marketer** (EU · UK · India · Brazil · California) | `/digital-marketing-pro:check` before publishing anything | C2PA content provenance, EU AI Act Article 50 disclosure, GDPR + CCPA + DPDPA + LGPD across 16 jurisdictions, deepfake disclosure clauses on every AI creative brief. |
---
## How does this compare?
| | **Digital Marketing Pro** | Anthropic Marketing (official) | Composio Marketing | claude-seo (community) |
|---|---|---|---|---|
| Skills count | **158** | ~7 | ~12 | 25 SEO-only sub-skills |
| Specialist agents | **24** | 0 | 0 | 18 SEO-only |
| Has a methodology | **Yes — 12-Part Strategy Flow (61 explicit steps)** | No | No | No |
| Multi-brand / agency support | **Yes — per-brand state, brand-switch, agency-dashboard** | No | No | No |
| EU AI Act Article 50 ready | **Yes — C2PA + deepfake disclosure + 16 jurisdictions** | No | No | Partial |
| Cowork team persistence | **Yes — Drive MCP routing (v3.12.0)** | Cowork-native | Composio cloud | n/a |
| Real API execution | **Yes — 8 connectors live, 25 manifest-ready** | OAuth via plugin | OAuth via Composio | Optional DataForSEO / Firecrawl |
| 6-platform AEO/GEO audit | **Yes — incl. Google AI Mode (May 2026)** | No | No | Yes (AEO + GEO) |
| Cross-platform install | **8 native — CC + Cowork + Codex + Cursor + Copilot CLI + Antigravity + Hermes + OpenClaw** | Cowork only | Cowork + Codex | CC + Codex |
| Tests | **207 stdlib unittest** | unknown | unknown | 271 incl. SSRF/DNS coverage |
| License | **MIT — no telemetry, no seats** | Proprietary | Proprietary | MIT |
| Maintainer responsiveness | Direct via [@askneelnow](https://linkedin.com/in/askneelnow) | Anthropic queue | Composio queue | Community |
---
## Get started in 5 minutes (non-developer path)
**Are you a marketer, agency owner, or content lead who doesn't live in a terminal?** Here's the fastest path:
1. **Open [Anthropic Cowork](https://claude.com/cowork)** in your browser (no installation, no terminal, no command line). Sign up free if you don't have an account.
2. **Click your profile menu → Settings → Plugins → Add Marketplace.** Paste: `indranilbanerjee/neels-plugins`
3. **Find "Digital Marketing Pro" in the list → click Install.**
4. **Type in chat:** *"Let's set up a brand for ACME Corp"* — Claude will walk you through brand setup (voice, audience, jurisdiction, competitors).
5. **Then ask:** *"Run a full marketing engagement for ACME"* — and watch ~50–60 strategy documents get produced over the next ~60 minutes.
That's it. You never touched a command line. Your team Drive will hold the outputs. Re-open Cowork tomorrow and pick up where you left off.
**If you're more technical**, see [Quick start](#quick-start) below for the Claude Code CLI install (one terminal command).
**For team usage (agencies running 50+ brands)**, also run `/digital-marketing-pro:cowork-setup` once so brand state persists across Cowork sessions via your team's Google Drive.
---
## Why Digital Marketing Pro
Most AI marketing tools generate isolated outputs — a campaign brief here, an email there. No canonical sequence, no shared state, no enforced structure. Result: inconsistent depth, missed dependencies, outputs that don't compound.
**DM Pro runs every brand through the same 12 parts, producing the same files in the same order, with explicit dependency rules between them.** That's the whole product. Everything else — the 158 skills, 24 agents, May–June 2026 compliance updates, Cowork persistence — exists to make that 12-Part Flow ship cleanly for real agencies on real client work.
| What this gives you that ad-hoc prompts don't | Why it matters |
|---|---|
| **Canonical 12-Part Strategy Flow** producing the Four Core Documents (61 explicit steps) | Every engagement looks the same, so handoffs work and quality is auditable |
| **Two-Views Model** (v1 unbiased + v2 client-validated) | You never lose the original market view when the client pushes back |
| **Decision Matrix** — maps validation responses to re-runs | Stops over-running (wasted hours) and under-running (broken strategy) |
| **Living Project Instruction File** — single source of truth per engagement | All skills read it first; corrections propagate automatically |
| **EU AI Act Article 50 readiness** built in | C2PA provenance signing, deepfake disclosure, draft-guidelines table in compliance |
| **6-platform AEO/GEO audit** (incl. Google AI Mode) | The first marketing plugin to treat AI Mode as a distinct surface from AI Overviews |
---
## What you get in 60 minutes
Run `/digital-marketing-pro:engagement` and the plugin produces a full brand-strategy engagement in roughly 60 minutes on Opus 4.8 — **~50–60 canonical files** organized by part:
- **Part 1** — Stone-vs-Opinion intake (what the client knows for certain vs what they believe)
- **Part 2** — External market research (unbiased, no client docs)
- **Part 3** — Four Core Documents — 61 explicit steps across Business & SBU Analysis, Segmentation Framework, Brand Positioning & Communications, DMFlow
- **Part 4** — Competitive + Customer + Market analysis (4 unbiased docs)
- **Part 5** — Client Validation Document — the one true stop
- **Part 6** — Selective v2 re-runs per Decision Matrix
- **Part 7** — Preparation documents (campaign architecture, KPI tree, content pillars, approval chains)
- **Part 8** — **Growth Plan + 12-month Yearly Planner** (the flagship deliverable)
- **Part 9** — Channel-strategy fan-out (up to 17 channel docs in 7 families)
- **Part 10** — Execution artefacts (ad copy, post copy, headlines, CTAs)
- **Part 11** — AI creative briefs (with Nano Banana Pro / Veo 3.1 / Gemini Omni model guidance and C2PA + deepfake-disclosure clauses)
- **Part 12** — Continuous improvement loop
Cost: roughly **$15–40 in Claude API spend** for a full 12-part engagement using Opus 4.8. The plugin itself is MIT-licensed and free.
---
## Quick start
### 1. Install on Claude Code (canonical)
`/plugin` commands work in **Claude Code** (CLI + IDE at [claude.com/code](https://claude.com/code)) and **Anthropic Cowork**. In the standard Claude chat app (browser `claude.ai` OR the installed Claude Desktop app) plugins still install and run, but management is via the **Plugins** UI button at the bottom of the chat — not via `/plugin` slash commands. See the [Updating](#updating) section for the recovery procedure if you accidentally try a slash command in the chat UI.
### 2. Turn on auto-update (recommended)
Third-party marketplaces have auto-update **OFF by default** in Claude Code — no banner tells you when a new version ships. Fix it once:
Open `/plugin` → **Marketplaces** tab → find `neels-plugins` → toggle **Enable auto-update**. Done — future releases pull at session start; `/reload-plugins` applies mid-session without restart.
### 3. Set up your first brand
Interactive brand profiling — voice, audience, channels, industry, target jurisdictions, competitors, goals. Quick mode (5 questions) or full mode (17 questions). Optional: `/digital-marketing-pro:import-guidelines` to bulk-load existing brand guidelines, SOPs, or templates.
### 4. Run a full engagement, or jump straight to a workflow
Or jump straight to one workflow:Requirements
- Claude Code CLI or Anthropic Cowork (or other supported platform)
- Claude API access (Opus 4.8 recommended for full engagement)
How it's built
The plugin is written in Python and organized into agents, commands, and skills directories. The agents/ directory contains 24 specialist agent definitions (e.g., seo-specialist.md, content-creator.md), each with specific responsibilities. The commands/ directory holds command definitions like backlink-gap.md. The plugin uses a .claude-plugin/plugin.json manifest and similar files for other platforms like .codex-plugin/, .cursor-plugin/, and .github/plugin/plugin.json.
It integrates with 8 native platforms and 35+ Agent Skills platforms via the Agent Skills open standard. Real API execution is supported through 8 verified HTTP connectors (Slack, HubSpot, Klaviyo, SendGrid, Brevo, Customer.io, Mailchimp, Ahrefs) and 25 OAuth connectors via MCP manifest. The plugin uses only stdlib dependencies with no third-party packages.
The repository includes a test suite with 207 passing stdlib unit tests, a Tessl review workflow in .github/workflows/skill-review.yml, and a state-layer test suite. The .mcp.json.example file shows connector configuration, while the shipped .mcp.json.connectors-reference is empty by default for honest opt-in.
Source
This summary was written for Neura Market from the project's own repository. Install commands, identifiers and licence details are reproduced unchanged. The indranilbanerjee/digital-marketing-pro repository is the authoritative source and the place to file issues or contribute.
Category: Content Creation · Licensed under MIT