Segment WooCommerce Customers with RFM for Targeted Marketing
Automates RFM analysis on WooCommerce orders to segment customers into high-value groups like Champions and At-Risk, generating actionable marketing reports.
This n8n workflow empowers eCommerce store owners using WooCommerce to perform RFM (Recency, Frequency, Monetary) analysis on customer purchasing data. It retrieves completed orders from the past year, aggregates them by customer, calculates RFM scores, and categorizes users into segments such as Champions, At Risk, and Lost. A styled HTML report summarizes segments with tailored marketing suggestions, enabling precise targeting.
Key benefits include improved customer retention through personal
- Platform
- n8n
- Category
- Healthcare
- Price
- $18.99
- Creator
- BestWorkflows
- WooCommerce
- RFM Analysis
- Customer Segmentation
- Marketing Automation
- eCommerce
- Customer Retention
- HTML Report
- Scheduled Workflow
- Data Analysis
How to import this workflow into n8n
- 1Purchase or download the workflow to get the n8n workflow JSON file.
- 2In your n8n instance, open Workflows and choose "Import from File" (or paste the JSON with Ctrl+V on the canvas).
- 3Open each node marked with a credential warning and connect your own accounts and API keys.
- 4Run the workflow once manually to verify the data flow, then toggle it to Active.
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