Generate Social Media Content from Video Transcripts with Gemini AI & Airtable

This workflow streamlines social media content creation by triggering on Airtable webhooks with video transcript data. It fetches the full record, creates a dedicated Google Drive folder, analyzes the transcript with Google Gemini 2.5 Flash AI to produce structured content for YouTube (title, description, thumbnail text, Shorts), Twitter threads, LinkedIn posts, Instagram and TikTok captions, plus tags. The transcript is saved as a file, and all outputs are updated back to Airtable.

Benefits include massive time savings for marketers, ensuring consistent multi-platform content from a single transcript source. It eliminates manual prompting and formatting, leverages AI for high-quality, tailored outputs, and centralizes assets in Drive/Airtable for easy publishing and tracking.

Ideal use cases: Content creators automating post-production workflows, marketing teams scaling video repurposing, agencies handling client tutorials/podcasts. Supports actions like 'post-ig' for targeted generation, making it versatile for social strategies.