Automate Google Analytics Reporting

This n8n workflow streamlines Google Analytics reporting by pulling data for page engagement stats, Google search results, and country views for both the current and prior week. It uses six dedicated Google Analytics nodes to fetch raw data, followed by individual parser nodes that process and format each dataset into URL-safe strings. The parsed data is then aggregated into a single structured JSON object, ensuring consistency and handling missing values with robust error checking.

Next, the workflow generates a visually appealing HTML report featuring color-coded tables segmented by category—Engagement Stats, Search Results, and Country Views—for quick insights. Error handling and logging throughout facilitate debugging, making it reliable for production use. The final report can be emailed directly or saved as a Google Doc with minimal additional setup.

Ideal for marketers, analysts, and business owners, this workflow saves hours of manual reporting, enabling data-driven decisions without spreadsheets. Use cases include weekly performance reviews, stakeholder updates, or automated dashboards, enhancing BI processes in e-commerce, content sites, or digital agencies.